This year we have been chosen by ADG-FAD to design the ADG-Laus Magabook. When we sat down to look for an idea for the Magabook, the first thing we did was to look at everything that surrounded us in terms of books on design. We saw that, both in specialised publishers and in the previous editions of Magabook, it is common to find a very forceful and expressive graphic language. In that sense, the differentiation with respect to those books (which we like so much, by the way) had to come by using a more poetic concept, which graphically allowed us to be lighter and at the same time gave us possibilities of application. At that moment, skin emerged as a concept capable of representing aspects so closely linked to design awards such as effort through sweat, emotion through bristling skin, singularity through skin marks or trajectory through wrinkles.
