Project

Fair Deck

Client Ayuntamiento de Murcia

CONTEXT

Within the graphic project for the Murcia Fair 2017 , the design of a deck is developed that recovers the spirit of other graphic pieces proposed in the 80s as special gifts. The City Council makes this promotional gift to the first residents who come to pick up the festival program at the town hall. Our bet has been to turn the characters in the campaign into something as summery as the figures of the “Murcian” deck, where the clubs were exchanged for panochas, the gold for beer caps, the swords for caramel apples and the glasses for wine.