Project
Harinas Entrepiedras
ClientHarinas La Encarnación
Idea Flour was born thousands of years ago between two stones. This is a simple idea, as much as the flour itself that we have baptized with ENTREPIEDRAS. An honest brand that is inspired by its origins to shape its packaging and communication pieces. Visual texture, natural materials and photography that exudes naturalness.
WEB DESIGN
The naturalness and honesty of the products is also transferred to the online store through its texts and the photographic universe. The website shows the product in context, offering a lot of information about recipes and advice for the use of the wide catalog of flours that Entrepiedras offers. Visit the website at www.harinasentrepiedras.es
ADG-FAD Laus bronze on Packaging Range
Awwwards Honorable Mention
Nurturing the web and social networks means generating quality photographic content, both for products and recipes. Generating identity from the very way of photographing the product was one more aspect to take into account in the construction of a visual universe of the brand.
ART DIRECTION
Credits
Photography
Sergio Legaz